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OF LAKE CITY WILL NOW COME TO ORDER IN A WORK SESSION ON JANUARY 28TH, 2025 AT 5:00 PM ROLL CALL.MAYOR LONG IS, WILL NOT BE HERE ON THE WORK SESSION.
WE DO WE HAVE ANYBODY ON PUBLIC COMMENTS TONIGHT? OKAY.
[3. PRESENTATION AND DISCUSSION REGARDING THE BALLPARK AT LEAGUE CITY SPONSORSHIPS]
LISTED ON PUBLIC COMMENTS.PRESENTATION DISCUSSION REGARDING THE BALLPARK AT LAKE CITY.
PLEASE CUT YOUR PHONES OFF, UH, AT LAKE CITY SPONSORSHIPS.
I'M THE BUSINESS DEVELOPMENT MANAGER HERE AT THE BALLPARK.
VERY HAPPY AND BLESSED TO BE HERE.
UM, I AM EXCITED TO WALK YOU THROUGH A PRESENTATION ON HOW TO, UH, GAIN STRATEGIC PARTNERSHIPS AND SPONSORSHIPS AND HOW THAT CAN HAVE A MEANINGFUL AND POSITIVE IMPACT, NOT JUST ON THE BALLPARK, BUT ON THE SURROUNDING COMMUNITY AND STAKEHOLDERS AS WELL.
SO I'M GONNA DIVE RIGHT INTO MY PRESENTATION.
I'M A LOUD SPEAKER, SO IF YOU, YOU KNOW, I DON'T REALLY NEED THIS, BUT I'M GONNA TALK INTO IT.
WHAT IS OUR VISION FOR THE BALLPARK AT LEAGUE CITY, OUR VISION IS TO ENHANCE REVENUE WHILE MAINTAINING A LONG-TERM SELF-SUSTAINING FACILITY THAT MINIMIZES TAXPAYER DOLLARS.
THE VISION IS TO CREATE A FACILITY THAT IS PROFITABLE, EFFICIENTLY, RUN, AND CONTRIBUTES POSITIVELY TO THE LOCAL ECONOMY WITHOUT NEEDING PUBLIC FUNDING.
WHAT PURPOSE DOES SPONSORSHIPS SERVE? THEY PROVIDE FINANCIAL SUPPORT TOWARDS FACILITY NEEDS AND ENHANCEMENTS, BUILD A POSITIVE, BUILD POSITIVE RELATIONSHIPS WITH PATRONS, CITIZENS, AND THE BUSINESS COMMUNITY.
THEY EXHIBIT BRAND EXPOSURE AND MARKETING OPPORTUNITIES.
THEY ENHANCE THE OVERALL FAN AND CUSTOMER EXPERIENCE.
THEY PROVIDE STABILITY AND OPPORTUNITY FOR LONG-TERM PARTNERSHIPS.
THEY ALLOW FOR FACILITY UPGRADES, IMPROVEMENTS, AND FUTURE EXPANSION OPPORTUNITIES.
THEY HELP CREATE A SELF-SUSTAINING ENTERPRISE THAT MINIMIZES PUBLIC FUNDS SUPPORT AND BETTER ENABLE REINVESTMENT AND DEBT RETIREMENT, AND ALSO CONTRIBUTE POSITIVELY TO THE LOCAL ECONOMY.
HOW DOES THE SPONSORSHIP EXECUTION WORK? SO HOW ARE WE GOING ABOUT GETTING SPONSORSHIPS AND SEEKING THESE PARTNERSHIPS AT THE BALLPARK, WE'RE GONNA START BY CREATING A COMPREHENSIVE SPONSORSHIP PACKAGE AND PROPOSALS.
WE'RE GONNA OUTREACH AND CONNECT WITH DIFFERENT BUSINESSES, LOCAL NATIONAL LEVEL BUSINESSES, AND I'LL GET INTO MORE OF THAT HERE IN JUST A LITTLE BIT.
WE'RE GONNA BE OPEN TO NEGOTIATIONS AND SPONSORSHIP NEEDS.
WE'RE GONNA ESTABLISH A DEAL AND AGREEMENT IN TERMS WITH THESE SPONSORS, MAINTAIN GOOD RELATIONSHIPS BEYOND THE AGREEMENT ITSELF, AS WELL AS PROPERLY DEMONSTRATE THE VALUE THE FACILITY HOLDS THAT ALIGN WITH SPONSORS VISIONS AS WELL.
HERE I HAVE FOR YOU, UM, AN EXAMPLE.
THIS IS A CITY OF ALLEN'S PROPOSAL FOR THE CREDIT UNION OF TEXAS EVENT CENTER.
I, I'VE PULLED A COUPLE EXAMPLES THAT ARE MUCH IN ALIGNMENT WITH OURS.
UH, THEY HAVE FACILITY AND STRUCTURE NAMING RIGHTS AND YOU CAN KIND OF GO DOWN THE LIST, UM, AS YOU'D LIKE, UH, PRESENTING SPONSOR OF ADULT AND YOUTH LEAGUES.
BUT THIS EVENT CENTER IS, UH, VERY SIMILAR, UH, WHEN IT COMES TO SPONSORSHIP OPPORTUNITIES AS WHAT WE WILL HAVE AS WELL AT THE BALLPARK.
AND THAT'S THE CITY OF ALLEN, THE CREDIT UNION OF TEXAS EVENT CENTER.
HERE'S A COUPLE IMAGES THAT DEMONSTRATE, UM, SPECIFIC SPONSORS AND THEIR BRANDING INSIDE OF THE FACILITIES AND ON THE, UM, SIGNAGE IN THE FRONT OF THE EVENT CENTER.
JUST TO GIVE YOU AN IDEA OF WHAT CAN BE IMPLEMENTED, UM, AS FAR AS BRANDING AND WHAT SPONSORSHIPS CAN, CAN PROVIDE TO THE FACILITY TO ENHANCE THE OVERALL FACILITY AND CUSTOMER EXPERIENCE AS WELL.
MOVING TO LOUISIANA, THIS IS A CITY OF YOUNGSVILLE, MASSIVE, COMPLEX, MUCH SIMILAR TO OURS.
UM, HAS VERY SIMILAR, UH, SPONSORSHIP OPPORTUNITIES AS WHAT I HAVE CREATED IN OUR PROPOSAL THAT HAS BEEN HANDED OUT TO YOU GUYS TONIGHT.
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FACILITY NAMING RIGHTS AND A LOT OF NAMING RIGHTS TO CERTAIN PARTS OF THE FACILITY.AND YOU CAN KIND OF GO DOWN THIS LIST.
I'LL LET IT, UM, STAY FOR JUST A COUPLE SECONDS SO YOU CAN REVIEW.
IT'S REALLY NEAT THOUGH, BECAUSE THERE'S SO MANY OPTIONS FOR NAMING RIGHTS AND FOR SPONSORSHIPS TO PUT THEIR BRANDING IN AND, UM, NAMING RIGHTS INSIDE THE FACILITY AND JUST FIT WHATEVER THEIR NEEDS ARE IN REGARDS TO POTENTIAL SPONSORS.
SO IS THERE A REASON WHY ON THE YOUNGSVILLE SITE, BASEBALL, TENNIS AND SOFTBALL FIELDS OR NA FOR NAMING RIGHTS? IS IT BECAUSE OF THE OPPORTUNITIES AREN'T THERE OR THEY JUST DIDN'T WANNA DO IT? UM, I DON'T HAVE THAT OFFICIAL ANSWER ON ME.
I DID SPEAK WITH, UH, THE PERSON THAT'S OVER THESE FACILITIES, BUT THEY DID NOT CLARIFY THAT, UM, FOR ME.
UM, I DON'T WANNA ASSUME ANYTHING, BUT I DO KNOW THAT THOSE THAT ARE HIGHLIGHTED HAVE ALREADY BEEN NAMED.
HERE ARE A FEW EXAMPLES WITH THE CITY OF YOUNGSVILLE, UM, AND THEIR BRANDING OPTIONS AND SPONSORSHIP OPPORTUNITIES THAT THEY HAVE, UM, SOUGHT OUT THEIR, THEIR VOLLEYBALL COURTS HAVE NAMING RIGHTS AND YOU'LL SEE THAT THE MATTING ON THE BACK OF THE COURT.
UM, OF COURSE THESE ARE INDOOR OPTIONS, BUT JUST SOME VISUALS SO THAT YOU CAN GET A GOOD IDEA OF, UM, HOW THEY'VE GONE ABOUT GETTING SPONSORS INSIDE OF THEIR FACILITIES.
SO, UH, WHENEVER YOU FACTOR IN NUMBERS AND HOW WE COME ACROSS GETTING OUR NUMBERS FOR THE BALLPARK, WE SOUGHT OUT SEVERAL DIFFERENT FACILITIES LOCALLY AND OUTSIDE OF THE STATE OF TEXAS THAT ARE IN ALIGNMENT WITH THE SAME SPECS AND THINGS THAT OUR FACILITY HAS.
UM, AND A LOT OF THESE NUMBERS ARE IN ALIGNMENT WITH HOW WE GOT OUR OVERALL PRICING AND STRUCTURES.
THEY DO GO FROM ANNUAL TERMS TO, UM, THREE TO FIVE YEAR TERMS. UH, DEPENDING ON THE CITY, THEY CAN DETERMINE THEIR OVERALL TIERED STRUCTURES AND TERMS, BUT THEY ARE MUCH COMPARABLE TO OURS.
AND WHERE WE'VE FOUND OUR NUMBERS, AND FEEL FREE TO LOOK AT ANY OF THESE, UM, FACILITIES ON YOUR OWN, UM, A LOT OF THEM DON'T OFFER THE NUMBERS ON THEIR WEBSITES.
THESE ARE CERTAIN THINGS THAT WE HAD TO SEEK OUT AND BUILD RELATIONSHIPS WITH THESE CITIES TO KIND OF PINPOINT AND NAVIGATE THROUGH THE DIAMONDS OF THE DAILY PARK IS ACTUALLY, UM, SOUTH OF HERE.
THAT IS, UH, VERY, UH, COMPARABLE FACILITY, BUT OURS IS VERY UNIQUE IN THE SENSE OF HAVING TWO RESTAURANTS AND, UM, 360 VIEWS OF THE FIELDS WITH INDOOR OPPORTUNITIES AND BARS.
AND THAT'S WHAT KIND OF DISTINGUISHES OUR FACILITY FROM SEVERAL OTHERS IS JUST THE AMENITIES THAT WE HAVE.
THE BALLPARK AT LEAGUE CITY SPONSORSHIP PROPOSAL, AGAIN, THAT'S IN HAND THAT'S BEEN GIVEN TO YOU.
UM, I WON'T GO THROUGH EVERY PAGE, BUT, UH, WHAT'S LISTED IN THERE IS, YOU KNOW, IT DISCUSSES OUR AUDIENCE, OUR MAXIMIZING RETURN ON AN INVESTMENT, THE NAMING RIGHT OPPORTUNITIES AND THE THE LIST GOES ON THROUGH THERE.
WE'VE JUST ADDED BRAND NEW DIGITAL SCOREBOARDS.
UH, REALLY EXCITED FOR THOSE SPONSORSHIP OPPORTUNITIES.
THOSE ARE GONNA SET OFF, THEY'VE KIND OF ALREADY SET OFF THEMSELVES.
SO THE SELLING OF THOSE IS GONNA BE, UM, VERY, VERY SIMPLE WHEN BUILDING THESE RELATIONSHIPS AND SEEKING OUT SPONSORSHIPS.
HERE'S A VISUAL OF, UH, THE POTENTIAL REVENUE ON OUR NAMING RIGHTS FOR THE BALLPARK.
BY NO MEANS IS THIS THE FULL LIST.
UM, THERE WILL BE NEGOTIATIONS IN PLACE AND SOME, SOME ADDED THINGS TO THIS LIST AND THERE ARE ADDED THINGS IN THE PROPOSAL THAT ARE NOT LISTED ON HERE.
BUT I JUST WANTED TO DEMONSTRATE, UM, SOME NUMBERS SO THAT YOU COULD SEE, UH, WHAT OUR POTENTIAL IS IN REVENUE FOR SPONSORSHIPS AT THE PARK.
UM, THE TOP IS ANNUAL, UH, POTENTIAL INCOME, AND THEN THE BOTTOM IS A LITTLE BIT LENGTHIER TERM.
IT'S A FIVE YEAR TERM WITH THE SPONSORSHIPS LISTED.
THIS MAY JUST BE A WORK SINCE IT'S AN ESTIMATE, BUT ALL OF THEM SEEM TO DISCOUNT IF YOU DO A FIVE YEAR EXCEPT THE BALLPARK NAMING RIGHTS.
IS THAT INTENTIONAL OR, UH, NO SIR.
THE, THE, UM, THE STRUCTURE BEHIND THAT IS, IS TO TRY AND GET MORE
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PEOPLE IN THE LONG TERM CONTRACTS, UM, SO THAT WE CAN, UM, CONTINUE THAT.JUST THE BALLPARK NAMING RIGHT? THE TOP OF ENTRY DIDN'T DISCOUNT.
OH, ARE YOU TALKING ABOUT THIS PAGE? THE, THE ONE WE'RE LOOKING AT ON THE SCREEN? YEAH, IT'S BALLPARK NAMING RIGHTS.
UM, THERE, THAT'S THE HIGHEST NUMBER BASED ON THE REST BECAUSE THE, THAT'S THE ACTUAL NAMING OF THE ENTIRE FACILITY.
UH, THERE'S A LOT MORE VALUE BEHIND THAT.
YEAH, I JUST THOUGHT IT WAS INTERESTING THAT THAT'S THE ONLY ONE THAT DIDN'T DISCOUNT BY DOING THE FIVE YEAR.
SO, UM, WITH THESE CORPORATE SPONSORSHIPS, ARE THERE GENERALLY ANY LIKE FRINGE BENEFITS THAT ARE PART OF THE AGREEMENT? LIKE RED BULL, RED BULL SPONSORS? SO RED BULL EMPLOYEES, YOU KNOW, GET A 10% DISCOUNT OR SOMETHING LIKE THAT? IS THAT, UM, WE ARE OPEN TO TRADING.
WE WOULD HAVE TO EXPLORE DIFFERENT OPTIONS WHEN IT COMES TO POTENTIAL TRADING AND HAVING POSSIBLE, UM, YOU KNOW, HAVING THEIR CORPORATE PARTIES OR EVENTS THERE IN REGARDS TO WHAT THEY'RE OFFERING TO SPONSOR.
BUT WE ARE DEFINITELY OPEN TO NEGOTIATIONS, WHATEVER SUITS BEST, UM, YOU KNOW, FOR THE BALLPARK AND OVERALL, UH, WHAT WE'RE TRYING TO DO AT THE BALLPARK, BUT DEFINITELY TRYING TO BUILD THOSE RELATIONSHIPS.
SO HOWEVER WE CAN MOST COST EFFECT EFFECTIVELY WORK WITH THEM, YOU KNOW, WE'RE WILLING TO NEGOTIATE.
I THOUGHT YOU WERE JUST TRYING TO GET FREE RED BULLS
UM, THIS IS ACTUALLY, THIS IS ACTUALLY JUST A, A VISUAL.
UM, THIS IS NOTHING SET IN STONE BY ANY MEANS.
THESE ARE NOT HANGING UP IN OUR RESTAURANTS AT THIS TIME.
BUT, UH, IF YOU LOOK UP IN THE TOP LEFT, THAT IS OUR SOCCER ARENA, UM, BRAND NEW TURF.
UM, AND THEN OUR RESTAURANT IS TO THE RIGHT, JUST TO GIVE YOU A FEW VISUALS OF, HEY, WHAT THE BRANDING CAN LOOK LIKE IN THERE.
UM, RED RED BULL IS ONE OF OUR, UM, ENERGY DRINKS AND PROVIDERS.
SO, UM, I DID WANNA GIVE YOU THAT VISUAL IN THERE.
UM, MOVING RIGHT ALONG U-T-M-B-I DID, UM, PUT THEM IN THE SLIDE BECAUSE THEY ARE A LOCAL PARTNER.
UM, AND FOSTERING RELATIONSHIPS WITH LOCAL BUSINESSES ARE IMPORTANT WHEN SEEKING SPONSORSHIPS BECAUSE THEY OFFER POTENTIAL LONG-TERM SUSTAINABILITY, STRONG RELATIONSHIPS, AND TREMENDOUS EXPERTISE WHEN IT COMES TO ENHANCING OUR FACILITY.
WHEN I GET THE, THE APPROVAL AND THE BLESSING, I WOULD REALLY LIKE TO BUILD THAT RELATIONSHIP WITH UTMB AND, AND REALLY DISCUSS POTENTIAL PARTNERSHIPS THERE SO THAT WE CAN, UM, YOU KNOW, REALLY HAVE THEM IN OUR FACILITY AND JUST, I'D LIKE TO SEE THEM COME UP AND, AND BE AT OUR EVENTS AND SHOWCASE, YOU KNOW, THEIR, THEIR ACTIVE CAPABILITIES AND, AND I THINK THAT'S A REALLY GOOD, UM, AVENUE TO START WITH WHEN IT COMES TO SPONSORSHIPS.
SO I, THIS IS ACTUALLY, THERE IS, UH, YOU CAN SEE BEHIND THE PICTURE'S MOUND THEIR LOGO, THAT'S AN OPTION, UH, FOR SPONSORSHIPS AS WELL AS BEHIND THE, UH, BATTER'S BOX JUST TO GIVE YOU.
AND THEN THE TOP LEFT IS ACTUALLY INSIDE THE DUGOUTS, SO YOU CAN DO SOME BRANDING AND SOME, UM, NICE PROFESSIONAL CLEAN, UM, ALUMINUM OR, OR BRANDING BEHIND THE DUGOUTS, HEB.
UH, THIS IS ONE THAT I WOULD STRONGLY LIKE TO, UM, YOU KNOW, REACH OUT TO AND SEE WAYS IN WHICH WE CAN PARTNER WITH ONE ANOTHER.
HEB IS STRONGLY INVESTED IN SPONSORING AND SUPPORTING SEVERAL FACILITIES, ORGANIZATION AND TEAMS IN THE STATE OF TEXAS.
EXAMPLES ARE THE SAN ANTONIO SPURS, HOUSTON ROCKETS, HOUSTON LIVE LIVESTOCK SHOW AND RODEO, TEXAS MUSEUMS AND ART EXHIBITS.
AND JUST RECENTLY THE HOUSTON, HOUSTON CHEVRON MARATHON.
AND SO MANY MORE TEXAS FACILITIES AND BUSINESS OR, AND, UM, TEAMS AND EVENTS, UH, PUT YOUR FAMILY IN THE STANDS.
THIS IS SOMETHING THAT I'M, I'M, UM, CURRENTLY NAVIGATING THROUGH THAT I THINK WILL PUT A LOT OF PERSONAL VALUE AND SIDE OF THE, THE COMPLEX.
ME PERSONALLY, I GREW UP, UM, PLAYING HERE, STILL CURRENTLY PLAY HERE WHEN I GET A CHANCE, BUT, UM, I THINK A LOT OF VALUE WOULD BE ADDED WHENEVER TEAMMATES, FAMILIES, FRIENDS COULD HAVE THE POTENT POTENTIAL TO SEE THEIR OWN, UM, SIGNS OF THEMSELVES IN THE STANDS.
AND SO THESE ARE SPONSORSHIP OPTIONS THAT I'M EXPLORING THAT WOULD REALLY GIVE THE INDI INDIVIDUAL, UM, A GOOD AVENUE TO POTENTIALLY SPONSOR AND HAVE THEIR FAMILY OR FRIENDS OR TEAMMATES IN
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THE STANDS STILL WORKING OUT PRICING FOR, FOR THIS CURRENTLY.BUT SOMETHING THAT I'M DEFINITELY LOOKING TO IMPLEMENT THAT I DO BELIEVE WOULD SET OFF.
AND WE DO HAVE SOME, UM, VINYL PARTNERSHIPS AND GRAPHICS AND, AND IN MOTION RIGHT NOW THAT WE'RE JUST TALKING TO THAT COULD DO THINGS SUCH AS THIS, DIFFERENT LEVELS OF SPONSORSHIPS, UH, POTENTIAL LARGE SPONSORS ON A NATIONAL LEVEL SUCH AS YOUR NIKE OR REEBOK OR NEW BALANCE, UH, RED BULL CHAMBER CONTACTS.
OUR LOCALS WILL DEFINITELY BE SOUGHT AFTER TO, UH, FOR POTENTIAL PARTNERSHIPS, CITY PARTNERS AND CURRENT VENDORS THAT WE DO WORK WITH.
AND WE DO CONTRACT WORK WITH LARGE COMMUNITY EMPLOYERS AS WELL AS HOUSTON AREA EMPLOYERS.
WHEN YOU SAY, OKAY, WELL WHAT, WHERE ARE YOU STARTING? WHAT ARE, WHAT ARE YOUR ESTABLISHED CONNECTIONS? UM, THESE, THESE ARE DEFINITELY OPTIONS THAT WE WANT TO EXPLORE WHENEVER LOOKING TO BUILD, UM, UH, PARTNERSHIPS.
DIFFERENT TYPES OF SPONSORSHIPS.
OF COURSE YOU SAW THE NAMING RIGHTS WE HAVE IN KIND SPONSORS, SUPPORTING SPONSORS, COMMUNITY AND MEDIA SPONSORS, HOUSTON AREA EMPLOYERS AND INDIVIDUAL SPONSORSHIPS SUCH AS FANS IN THE STANDS.
AND, UH, MY HEART IS INTO, UM, SMALL BUSINESSES AND HOW THEY CAN CONTINUOUSLY CONTRIBUTE, UM, THROUGH THIS AS WELL.
THEY CAN COME OUT AND SUPPORT SPECIFIC EVENTS OR PROGRAMS THEY CAN OFFER IN KIND DONATIONS SUCH AS MERCHANDISE, PRINTED MATERIALS, PROMOTIONAL ITEMS, ET CETERA.
AND PROVIDE INTERACTIVE ACTIVITIES AND EVENTS AS WELL TO ENGAGE WITH CUSTOMERS.
DEFINITELY WANT TO KEEP THE COM COMMUNITY FEEL AND I WOULD LOVE TO HAVE SMALL BUSINESSES BE PART OF OUR EVENTS AND OUR, UM, NOT ONLY ON THE SPORTS SIDE, BUT OUR NEW EVENTS AND SPECIAL EVENTS THAT ARE COMING IN FULL SWING.
IN CONCLUSION, IN SUMMARY, UM, SPONSORSHIPS WILL EMPOWER US TO MAKE THE BALLPARK THE BEST IT CAN BE BY DRIVING IMMEDIATE AND LONG-TERM FINANCIAL GROWTH, PROVIDING A NEW STREAM OF REVENUE FOR REINVESTMENT IN THE FACILITY AND DEBT, RETIREMENT, MINIMIZE TAXPAYER BURDEN, AS WELL AS BUILD POSITIVE RELATIONSHIPS THROUGHOUT THE COMMUNITY.
WE TRULY APPRECIATE YOUR SUPPORT OF THE BALLPARK.
WE ARE PREPARED TO MOVE FORWARD WITH THIS INITIATIVE AND ARE INTERESTED IN HEARING YOUR FEEDBACK AT THIS TIME.
THANK YOU GUYS SO MUCH FOR LISTENING TO MY PRESENTATION AND TAKING THIS INTO CONSIDERATION.
THANK YOU FOR YOUR, YOUR TIME IN THE AND WELCOME TO THE LEAGUE CITY.
SO JUST, JUST, UH, COUPLE OF QUICK WORDS TO BUILD ON WHAT LAUREN PRESENTED.
OBVIOUSLY WE'VE TASKED RYAN AND AARON AND ANGELO AND LAUREN, YOU KNOW, TO CONTINUE TO DEVELOP THE BALLPARK TO MAKE IT, YOU KNOW, THE BEST FACILITY IN THE REGION.
AND SO THIS IS JUST ONE STEP FORWARD, UH, TO THAT.
IT DOESN'T TAKE FORMAL APPROVAL BY COUNCIL, BUT IT'S A, IT'S A CHANGE IN WHAT WE'VE DONE WITH OUR SPORTS FACILITIES.
ANY SORT OF ADVERTISING HAS BEEN PRETTY LOW LEVEL AND SO TAKEN TO THE NEXT LEVEL.
WE WANNA MAKE SURE THAT THE, THE COUNCIL UNDERSTANDS WHAT WE'RE DOING AND IT'S NOT SURPRISED TO SEE US AS WE MOVE FORWARD.
AND SO, AS LAUREN SAID, JUST SEEK ANY INPUT AT THIS POINT IN TIME BEFORE WE LAUNCH THE BALLPARK SPONSORSHIP PACKAGE OUT THERE.
AND, 'CAUSE SHE'S GONNA START RECRUITING, YOU KNOW, INDIVIDUAL BUSINESSES AS YOU KNOW, AS SOON AS WE'RE COMFORTABLE THAT THE COUNCIL'S COMFORTABLE.
ONE, SINCE YOU HAD BROUGHT UP RED BULL AND UTMB, HAD EITHER ONE OF THOSE EXPRESSED ANY INTEREST OR HAS ANYBODY ALREADY KIND OF COME FORWARD SAYING, HEY, WE MAY BE INTERESTED IN THAT.
UM, AND THEN THE SECOND, THE SECOND THING I'D LIKE, I WANNA MAKE SURE THAT THIS DOESN'T GET, WE DON'T ACCEPT LIKE, POLITICAL ADS AND, AND EVERYTHING THAT'S GONNA MAKE THIS DIVISIVE.
SO THAT WOULD BE SOMETHING I'D I'D WANT TO, TO TRY TO AVOID IF, IF POSSIBLE.
BUT COULD YOU, COULD YOU ELABORATE ON THE, UM, ON WHO'S INTERESTED ALREADY THE NAMING IS ON THE NAMING OF THE PARK WOULD BE BROUGHT BACK TO COUNCIL.
I THINK THAT'S WHAT MR. BAUMGARTNER AND I HAVE AGREED.
IF WE'RE GONNA GET SOMEBODY IN LIKE HEB HERMAN METHODIST, WE WOULD COME BACK WITH THAT.
THE SMALLER LOW HANGING FRUIT, WE WOULD TALK INTERNALLY AND COME UP WITH SOME SEGUE WHETHER WE COME TO YOU ALL OR HANDLE IT IN INTERNALLY.
UM, AS IT RELATES TO ANYTHING ALCOHOL DRIVEN, TABC REGULATES ALL THAT.
NOW POLITICAL, WE'RE GONNA SEGUE THROUGH A LOT OF THOSE VENUES AND WHETHER IT'S CERTAIN
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VENUES IN OR AROUND US THAT COULD COME TO US AND SAY, HEY, I WANT TO NAME THE PARK.AND WE, WE WOULD PROBABLY TELL THEM NO.
UM, BUT WE'RE, WE'RE, WE'RE CONSIDERING ALL THOSE OPTIONS.
SO ONE OF YOUR, ONE OF YOUR QUESTIONS, I DON'T RECALL IF RYAN SPECIFICALLY ANSWERED, UM, I CAN'T SPEAK TO WHO LAUREN'S TALKED TO JUST NOW, BUT BEFORE WE TOOK THE BALLPARK OVER UTNB HAD A PRESENCE AS A SPONSOR OUT THERE, AND THEN ONE OF THE THINGS WE'VE DONE IN THE LAST YEAR IS WE'VE REPLACED ALL THE SCOREBOARD WITH KIND OF A SIMILAR SPONSORSHIP OPPORTUNITY.
SO THE SCOREBOARDS WERE REPLACED FOR FREE, THEY'RE DIGITAL, THEY, THEY ACTUALLY SELL ADVERTISING ON THEM AND WE GET A RATIO OF THE ADVERTISING AND I DON'T RECALL WHAT THAT IS.
YEAH, THERE'S A PERCENTAGE, LET'S JUST SAY FOR THIS 25 PRESENTATION, IT'S LIKE 20% IF THEY BRING THEM, IF WE BRING A SPONSORSHIP TO THEM, IT'S 30% UNTIL THE BOARDS ARE PAID OFF.
AND THEN THAT, THAT KIND OF ACCELERATES.
SO, SO WE'RE INTO SPONSORSHIP LIGHT AGAIN.
UTMB HAD US PRESENCE OUT THERE WHEN WE CAME IN.
AND SO AS FAR AS TALKING TO BUSINESSES TODAY, HAVE YOU HAD CONVERSATIONS OR ARE THEY PRETTY HIGH LEVEL STILL? YEAH, NO, DEFINITELY.
I'VE, I'VE BEEN GETTING FEELERS OUT.
I HAVEN'T SET ANYTHING IN STONE OR PROVIDED ANY OF THIS PROPOSAL.
'CAUSE I WANTED TO GO THROUGH THE, THE CORRECT BLESSING AND APPROVAL PROCESS BEFORE DOING SO, BUT THE RELATIONSHIPS HAVE BEEN ESTABLISHED OF WHAT WE'RE TRYING TO DO AND WHAT WE'RE HEADING TOWARDS AS, AS FAR AS GETTING PEOPLE INTO THE PARK AND SEEING IT AND TOURS.
I'VE, I'VE BEEN TRYING TO MAKE SURE TO TRY AND GET THESE BUSINESSES TO COME CHECK OUT WHAT WE HAVE GOING ON.
YEAH, I THINK THIS IS, UH, EXACTLY WHAT I ASKED FOR WHEN WE TOOK THIS OVER.
UM, IT'S NOT A CHEAP PARK TO, TO MAINTAIN AND, AND OPERATE AND, UH, I MEAN THIS IS MONEY.
I FEEL WE'VE KIND OF JUST LEFT ON THE TABLE FOR YEARS.
SO, UM, I'M HAPPY TO SEE THIS AND LOOK FORWARD TO THE SUCCESS.
MY, MY STATEMENT OR COMMENT IS MORE JUST THROWING THIS OUT IN THE ETHER KIND OF FOR ALL OF US TO CONSIDER.
UH, DO WE WANT TO CONSIDER MAKING SOME PARTS OF THE PART OR SOME AMENITIES LIKE RESERVING THOSE FOR LEGACY CONTRIBUTORS? LIKE TO NAME IT AFTER THEM ONE DAY, YOU KNOW, WHO KNOWS, MAYBE ONE DAY WE'LL CALL IT TO RYAN SMITH, BALLPARK, YOU KNOW, LAKE CITY.
BUT IF EVERYTHING'S ALREADY TAKEN UP BY CORPORATE SPONSORSHIPS, THERE WON'T BE ANYTHING LEFT.
SO JUST SOMETHING TO CONSIDER.
THE KEY THAT WE'RE FOCUSING ON IS THE BALLPARK.
THAT'S WHY THIS COUNCIL NAMED IT.
I BELIEVE THE BALLPARK WILL DROP THE, IS THE TWO RESTAURANTS, THE SOCCER PAVILION.
SO UTMB WAS ON WHAT I CALLED AS FIELD SIX, WHICH IS CROSLEY, I CAN'T GET THOSE MEMORIZED YET, BUT THEY WERE ON, UM, THE DUGOUT ON TOP OF THE DUGOUT AND HOME PLATE.
AND THEN THEY HAD A BIG BANNER AS YOU PULLED IN THE PARKING LOT IN, YOU KNOW, ONE OF THE THINGS WE THINK ABOUT AS WE, YOU KNOW, SELL, YOU KNOW, SELL SPONSORSHIP, THERE'S SOME TERM LIMIT TO ALL OF THAT STUFF SURE.
AND SO, YOU KNOW, IF WE'RE LOOKING AT, YOU KNOW, WINDOWS UP TO FIVE YEARS, THOSE ARE, THOSE ARE PRETTY ACHIEVABLE IF WE WANNA DO SOMETHING DIFFERENT AT A, AT FIVE AT SOME POINT IN TIME.
THANK YOU FOR THANK YOU FOR THAT.
ONE TIME OR I'M SORRY, GO AHEAD.
NO, I WAS JUST GONNA TELL YOU THANKS FOR THE PRESENTATION.
YOU KNOW, I PROMISE THAT I WILL, UH, I'LL GIVE YOU MY, MY HARDEST WORKING SELF AND SO I'M EXCITED FOR THAT AND I, YOU KNOW, I'VE GOT A FEW TOURS THAT I'M REALLY LOOKING FORWARD TO HAVING INTO THE PARK ALREADY.
SO UNFORTUNATELY THOUGH YOU LAID OUT ALL THE MONEY SO WE CAN GRADE YOU VERY EASILY RIGHT HERE,
WE, WE'VE BEEN GRADING RYAN FOR A YEAR.
WHEN THE, WHEN THE SPORTS PLAY OR WHEN THE BALLPARK WAS BUILT.
BIG LEAGUE DREAMS IN 2005 WE HAD THE FACES ON THE, ON THE STADIUM AND LET ME TELL YOU, THAT WAS A BIG HIT FOR THE COMMUNITY.
WE HAD HUNDREDS OF PEOPLE OUT THERE TAKING PICTURES WITH KIDS AND, AND YOUR FACE WAS PUT UP ON THERE.
I WAS REALLY SURPRISED TO SEE THAT THAT WAS DOWN AND WAS CHANGED SOMETIME DURING THE PROCESS.
IT JUST TAKES SOMEBODY THAT WILL UPKEEP, UPKEEP THAT, AND ORGANIZE CORRECT SOMETHING TO KEEP THAT GOING NICELY.
ANY OTHER QUESTIONS FROM COUNSEL STAFF SOON TO SOON TO BE COMING AS SPONSORSHIPS AND NAMING RIGHTS, SO WE'LL SEE HOW THAT PLAYS OUT THE NEXT FEW MONTHS.
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THANK YOU ALL AT 5:25 PM THERE WOULD BE NO FURTHER BUSINESS.